Hey NOMI !
Type UX Design
Advisor Youge Xiao
(Head of HMI Design at NIO)
Time Aug - Oct 2023, 2 months
Teamwork Independent Project
Tools Arduino, Protopie, Figma
Design emotional companionship for NIO’s in-car AI assistant through multi-modal interaction
This is an interdisciplinary project that explores the emotional design of AI assistant through psychology, experience design and hardware prototyping.
By designing the interaction of NIO’s in-car robotic NOMI, this project seeks to create memorable moments for NIO’s users and reimagine our relationship with AI in an age of generative AI & large language model.
User Feedback
While NIO’s users enjoy NOMI’s emotional companionship, they still have pain points and expectations.
Trend Research
HMI trends suggest that NOMI's emotional design will play a significant role in future in-car experience, and emerging technologies bring innovation opportunities for NOMI’s conversation, emotion and interaction.
Identify Design Challenge
How to improve the emotional value of NOMI by multimodal interaction?
Psychology Theory
Use Emotion Typology in Psychology to understand human emotions and learn from the emotional design of electronic pets.
Experience Design Framework
Use experience design framework to ideate memorable moments of NOMI.
Concept 1- First encounter
Design a memorable “unboxing” experience for new NIO car owner
Prototype
Put on a hat to wake up NOMI at first encounter
Concept 2 - Pick up a friend
Create subtle surprises in everyday life for - pick up a friend
Prototype
Say goodbye to NOMI using hand gesture
Concept 3 Connection moment
Multi-person interaction with NOMI to create connections between people
Prototype
Make a heart with NOMI
(gesture recognition trained through ml5.js)
User Test